• Advertising

    The Fundamentals of Paid Banner Advertising

    There are several ways to create ads that can get you noticed and increase your revenue. In this article, we’re going to take a look at the fundamentals of paid banner advertising. This article will cover creatives and formats, locations, and contextual targeting. Locations for banner ads In online advertising, there is no more effective than paid banner advertising as one of the essential marketing tools. Banner ads are used to drive traffic to a website and, if done correctly, can boost your return on investment. These ad types are also known as display advertising. When designing your banner ad, make sure you have a clear call to action. It…